Lecture and Seminar 4
Today's lecture was on 'Managing Business and its environments' and it was particularly interesting. During this lecture, we learnt about the impact of digital communication, the digital commerce environment and various business digital models. I learnt quite a few things that I can utilise in my coursework. In the seminar, we did a case study in which we explored and applied the Lookup Vlookup functions in excel. Furthermore to this, we did an in depth analysis of the business case with my group and we found that we would focus on 3 major problems within Emily's business. The main problems we found were that her marketing lacked attention, the HR/Legal components were not quite organised and likewise with her accounting for her business.